Implementing customized marketing strategies to grow your sale and profits, without adding a lot of extra work to you already busy day, should get your focused attention if you want to move your income needle.

While many people come looking for a loyalty program (it’s the “magic solution” that everyone is using these days), it’s hard to compare all the options available and know what will work best for you as an Independent Business Owner.

Running your own business is not for the faint of heart. It’s being a master of everything, putting out fires, filling in when needed and paying attention to all the details internally and externally to make sure everything runs the way you want it to. And the reward is missing out on time with friends and family, living the life you imagined when you started your business. Use these strategies help you free up time and get out there and enjoy life.

Writing strong headlines and subject lines is one simple way to improve the results of your marketing.

This week, we want to make your life a little easier by giving you some concrete ways to create content and become more engaged with your followers, which in turn, results in more sales growth.

Engaging on social media is a marketing necessity these days. Instagram has become a powerful tool for you to connect with followers and customers. Your online reputation is checked by almost every potential new customer. How you are perceived is what will elevate you above your competitors.