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Apply these strategies and you will be amazed at the immediate impact they can have on your business’s sales and profits . Written by our marketing experts, these proven, profit-producing strategies have been tested with thousands of Independent Businesses in the Restaurant, Auto Repair and Retail industries.   

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Being an Independent Business Owner is hard work, often isolating and frequently stressful. When you are able to keep the six biggest business killers at bay, your life can be a lot smoother.
The first rule of marketing - know who you are targeting.
Misleading marketing, bait and switch ads, to good to be true promises, click bait. We are living in cynical times. Whatever you say about your business is considered with a jaded eye by your potential customers.
All of your marketing needs a reason to come back, an IRRESISTIBLE OFFER to lure people to return – and it needs to be accompanied by three specific elements.
Would you throw out a winning lottery ticket? Not a chance! Because what if.... Tap into that "what if" feeling and use it to your advantage in your marketing. Here's how.
Too many negative reviews can be incredibly damaging to a business’ reputation and can lead to lost customers and revenue. If you are getting them frequently, then there is likely something you need to address to prevent more. The value in it is identifying the specific opportunities for improvement.